Location: Pollachi, Tamil Nadu, India
Cost: 110 Crores
Area: 41,500 Sq.M.
Client: Urc Creative Pvt. Ltd.
Team: Prof. Charanjit S Shah (Founding Principal), Mr. Gurpreet S Shah (Principal Architect)
"A concrete Vision of Innovation."
The sprawling growth of vertical high rise apartments is often seen as the root cause of dissolving the society living prevalent in India, commonly known as the "Mohalla system" in some parts of the country. The beauty of such a settlement was that it evolved community spaces acting as the domain for all social and cultural interaction. In an effort to retain the essence of the traditional cluster and street planning, the architects at Creative Group conceptualized the Vertical Green City. The project consists of deluxe residential apartments consisting of 900 units having 2-bedrooms, 3-bedrooms, 4-bedrooms and Penthouses.
Taking cue from the traditional neighborhood planning, the architects aspired to preserve the ethos of social interaction as, the residential tower rises vertically. The insertion of a mid-level street, between the residential blocks, becomes the integrated approach to dwellings units, above and below the mid-level street. The street practically suspended and open from all four sides, is endowed is panoramic views of its green surroundings. By virtue of which it naturally succeeds at acting as a gathering space used for daily interaction. Keeping in lieu with the verticality of the project, the traditional Indian street is elevated at upper levels.