Niro Ceramic Group has been around for more than 30 years. Marketed under the brand name of Niro Granite, its first manufacturing plant was established in 1979 in Switzerland to announce the presence of porcelain tiles to the world. Ever since, varieties of tiles were exported across the globe and the rapid growth in the Asia markets eventually led to the success of Niro Ceramic Malaysia’s establishment in 1988 and Niro Ceramic Indonesia in 1995.

Attributed to the constant market demand and expansion of our own capacity, Niro Ceramic Group established its operation in Foshan, China in 2001 as an outsourcing operation, where factories were carefully selected to produce according to our designs and specifications. A complete organization was established in China to ensure the same stringent quality product and customer service efficiency is achieved.

The continuous investment and adaptation to meet customers’ demands have caused yet another rapid expansion of Niro Ceramic Group’s network to Vietnam which led to the establishment of Niro Ceramic Vietnam in 2010. In that same year, Niro Ceramic Group also started its Distribution Center and Showroom in Spain. In 2013, one of the notable tile brands in Spain became part of the group, Zirconio was acquired by Niro Ceramic Group. In 2014, Niro Ceramic India is established. Having a diverse network across the globe enabled Niro Ceramic Group to be the leading supplier that is backed with large stock keeping, ensuring prompt delivery with great credibility and customer satisfaction guaranteed.

For over 3 decades, Niro Ceramic has succeeded in preserving the Swiss Heritage of always delivering high quality products and services to the customers despite having many new product lines and numerous geographical expansions.

Moving forward, our people are enthusiastic with great possibilities ahead. As clearly stated in our corporate mission statement, we strive to bring the best trendy collection of high quality porcelain tiles, efficient customer services and most important of all, the value added strategies to our partnerships all around the world.

Corporate Vision

Niro Granite, the Swiss-Quality tile is the preferred choice for our customers around the world. Our excellent product collections, superior quality, consistency innovative marketing support, efficiency of customer care and logistics management are the best valued added reasons and explanation of being the triumph amongst our competitions.

Corporate Mission

Our mission is to be the leader in porcelain tile industry by always presenting the best collection of products in terms of designs and technical qualities that are highly appreciated by the building professionals and owners.

We could achieve this with our trendy product development, innovative marketing backed up by versatile sourcing and efficient productions with the commitment and collaboration of effort by our people. We ensure the high level of satisfaction of our customers and efficient supply chain management throughout our organisation. Our energetic, dedicated and capable people are our weapon and assets. With these, it brings us nearer to achieve our mission and making everything possible!

Core Values


Swiss quality, European designs, innovative marketing and excellent customer care epitomize our Global Mindset. We respect local cultures and diversities and at the same time, we adopt global best standards and practices as our core competencies.


Ethics, Honesty and Responsibility are the moral values and principles that guide us individually and collectively so that we are consistent, transparent and trustworthy to all our stakeholders.


We support each other across all organizational and geographical lines so that our shaped goals and objectives can be achieved efficiently.


We are passionate about our works as we desire to bring great experiences and lasting beauties to our customers through our services and products.


In order to achieve long term succes in the competition, we must constantly learn and innovate to deliver higher added products and services to our customers.


Every Niro-ian has a leadership role either directly or indirectly in making sure that we all move together towards our common goals.


We are passionate in providing our customers excellent services & solutions by taking ownership and stretching our boundaries.

Green Label

Bestbrands Awards

Best Marketing

REBI Terra Foundation

Most Innovative Award

Homogeneous Tile

Brand Exellence

Best Use Exterior Tile

Best Housing Tile