Architecture Manifesto Through the disciplines of Architecture, Landscape, Interior Design, and evolved concepts of ‘Psyche-tectural’ theory (psychetecturism being the conceptual ‘ism’ in which the city is constructed); the practice aims to innovative spatial forms that actively engage, enhance and influence the body, constantly challenging its relationship to the built environment.

Industrial Design Manifesto Working at both ends of the design spectrum, from single pieces made together with craftsmen to mass produced objects developed in collaboration with manufacturers; the studio is not defined by a particular style, but rather by questioning objects while considering their context and cultural associations embedded in them. We take inspiration from everyday things, which by a simple twist, become something unexpected.

Each project proposes a simple solution that often involves a narrative aspect. The approach to design is hands on, practical and collaborative. Our designs look to experiment with materials and challenge processes that find application on commercial projects. We don’t tend to stick to a single style, favourite material or formula, but consider design as a craft, where deep understanding of materials, processes and user behavior serve as a knot. We try to bring a sense of simplicity, functionality and elegance to our work.

Personal Details
109 Churchgate Chambers, Vithaldas Thackersey Marg, New Marine Lines, Mumbai, Maharashtra, India - 400020


Owner: Arjun Rathi

Founded: 2011