Samsung Electronics is a well known and recognized brand of electronic goods for consumers in India. It started its operation on December 1995 in India. They are not only recognized for their electronic goods but also for their telecom and IT products. They have created a reputable position in the Indian market through their quality assured products. In India, they are basically headquarters of South West region of Asia.
They started their business operation in India by establishing their manufacturing unit in Noida from where the manufacturing of various LED TVs, LCD TVs, mobile phones, washing machines, refrigerators, air conditioners and many more electronic products takes place. Their second manufacturing unit was established in Tamil Nadu at Sriperumbudur in 2007. Apart from this they also posses two separate R&D units at Bangalore and Delhi.
Due to their quality end products, innovative technology and endless services, they have been able to grab various recognitions and awards for them. Not only this, they also look after the environmental and social needs of the country in order to support effectively their CSR programs. In fact, they have launched a project with the name of Samsung Hope in which the areas of community development, education, sports, culture and social welfare are looked after with care and concern to address the rising needs of the society.

The major criterion of their preference is their experiment with innovation. All their products turn up with the slogan of experience innovation. Due to the increased advancement in the technology, Samsung has also brought forward the latest technology innovations in all their products. They work in complete coordination with their global R&D network, business partners and their supply chain in order to present the most innovative product for the utility of the customers. Their research and development team is the major strength of its popularity. They are the backbone in the realization of innovation.
Mision
  • To inspire the world with innovative technologies, products and designs that enrich People's lives and contribute to a socially responsible, sustainable future
Vision
  • Samsung India aims to be the 'Best Company' in India. 'Best Company' in terms of the internal workplace environment, our manpower, our products as well as our efforts to make our customers happy through our products and services. Samsung aims to grow in India by contributing to the Indian economy and making the lives of our consumers simpler, easier and richer through our superior quality products.

Manufacturing

At present they own two state of the art manufacturing units in India- one at Noida and the other at Sriperumbudur, Tamil Nadu from where the most innovative and creative products are manufactured. Various outstanding products of innovative technology of Samsung include LED TVs, LCD TVs, fully Automatic washing machines with front load, Semi automatic washing machines with top load, Split air conditioners, Refrigerators and mobile phones. They are considered to be the second largest mobile phone manufacturer in India. They have manufactured huge variety and designs of mobile phones from the time of their inception varying in features and design.

They work in coordination with the domestic industry of components and their business partners to continuously improve and enhance the quality of their products and the process of their manufacturing. Apart from this, they make use of eco friendly components according to the norms of ROHs while manufacturing their products.

Samsung India has won several awards and recognitions for both its corporate initiatives as well as its product innovations in audio visual, home appliance, IT and telecom product categories.

2012

  • Samsung was presented with the Golden Peacock Award for the most innovative product for the year 2011 for the MV800 digital still camera.
  • Samsung's MV800 digital still camera bagged the Asian Photography 'Best Innovation in Camera Technology' award for 2011.
  • Samsung awarded as the Consumer Durable Company of the year at the 2011 NDTV Profit Business Leadership Awards in recognition for its initiatives and innovations taken up to respond and adapt to the ever changing business scenario as well as exceptional ability in business performance fuelling the Indian economy.
2011

  • Samsung emerged as the Most Aspirational Brand of the Year 2011 in the Best Brands Survey 2011 conducted by Financial Express and market research agency Synovate. Samsung was ranked high for its 'Flaunt Factor' linked to its attributes like quality, brand reputation and imagery. Samsung also ranked amongst the top 3 brands in the Overall Ranking of the Top Brands of 2011 and the Most Visible Brand of 2011 list.
  • Mr. JS Shin, President & CEO, Samsung South West Asia was awarded the prestigious "MAN OF ELECTRONICS AWARD 2011" by Consumer Electronics and Appliance Manufacturers Association for his exceptional all round contribution to the Indian Electronics and Appliances Industry. Shri. Rajeev Shukla, Hon'ble Minister of State for Parliamentary Affairs handed over the award to Mr. J.S. Shin.
  • Samsung Electronics was awarded the best Manufacturer of BEE Star Labeled Appliances in the Air Conditioner category by the Hon'ble Union Minister for Power, Shri Sushil kumar Shinde. The Function was presided over by the Hon'ble Prime Minister of India, Shri Manmohan Singh. Samsung won the Award based on criteria like the number of star labeled products sold, the energy savings achieved thanks to its technology and the growth in sales of energy efficient products over the previous year.
  • While Samsung ranked 27th in Economic Times' annual Survey on the Top 100 trusted brands in India, it emerged as the most Trusted Consumer Durable brand in India, while maintaining its position as No. 2 company in the mobile phone category.
  • Samsung was awarded as the 'Tablet Company of the Year' by Voice & Data at the V&D 100 Awards.
  • Samsung was awarded the Golden Peacock Awards (GPA) For Corporate Social Responsibility for its Corporate Citizenship and Community Affairs initiatives that address education, sports, culture and environment management programs
  • Samsung won 3 much coveted awards at the NDTV Gadget Guru Awards 2011 that honour innovation and products that truly make a difference in the world of technology.
  • Design of the Year - 3D LED TV UA55C9000
  • TV of the Year - 3D LED TV UA46C8000
  • Smartphone of the Year - Galaxy S
2010

  • Samsung India won the 'Golden Peacock Eco-Innovation for the year 2010 for its for LED TV ranked as the most innovative product that shows the maximum customer satisfaction at minimum cost as determined by customers.
  • Samsung won 3 awards at the NDTV Tech Life Awards 2010 to honour the year's coolest gadgets and the best technological innovations.
  • Best Budget Mobile of the Year: Samsung Corby
  • Best Television Display of the Year: Samsung 3D LED TV UA46B7000
  • NDTV Gadget of the Year: (decided by the eminent jury panel and also by viewer's choice through public voting) Samsung LED 3D TV
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