The primary aim of the award is to create publicity, PR push and advertisement opportunities for award winners while supporting the global design culture, creating incentives for entrants to come up with superior designs for a better future.
A' Design Awards is a premier annual juried design competition that honors the best designers, architects, engineers, design studios and design oriented companies worldwide to provide them publicity, fame and recognition. A' Design Award and Competitions are organized and awarded annually and internationally in a wide range of categories. Every year, projects that focus on innovation, technology, design and creativity are awarded with the A' Award.
While realized projects find opportunities to get published, reach new markets and meet a wide range of buyers for their existing products, the organization also helps the creative minds and startups to meet with the business people to realize their product ideas.
The A' Design Award and Competition has a very well developed methodology for choosing the best designs using rigorous evaluative criteria, blind judging processes, score normalization, cross matching and more, to reward only the best designers and firms that truly deserve special recognition. The Jury of the A' Design award is composed of Academics, Professionals, Enterprise and Focus Group members and follow strict guidelines to provide a fair and ethical evaluation.